In higher education, standing out and staying ahead isn’t easy. With growing competition and students expecting seamless, personalized experiences, managing admissions has become more complex than ever. That’s where Meritto’s higher education CRM comes in—a purpose-built CRM for universities designed to streamline every step of the enrollment journey. If you’re looking to keep your admissions processes efficient and competitive, a CRM for higher education may be exactly what you need.
Here’s how Meritto’s higher education CRM software helps institutions stay competitive, delivering more than just software—it provides a clear edge in the fast-paced world of higher ed.
Centralized Data: Every Inquiry in One Place
Handling inquiries from multiple channels—websites, social media, email campaigns, events—can feel like juggling. And without a central system, valuable data can slip through the cracks. With Meritto’s CRM for higher education, all inquiries, no matter where they come from, are gathered in one easy-to-access platform.
Having this single view is a game changer. It means your team can see every prospective student, track each interaction, and respond faster. Not only does this create an organized process, but it also ensures that no student is left waiting or forgotten. Meritto’s CRM powers 100 million inquiries annually, so you know it’s built to handle even the busiest admissions seasons.
Automation That Saves Time
Admissions teams often find themselves tied up with repetitive tasks—following up on inquiries, sending reminders, and managing deadlines. Meritto’s higher education CRM software automates these routine tasks, so your team can focus on what matters: connecting with students.
Imagine having automated follow-ups, reminders for deadlines, and document tracking that happens without a second thought. Meritto’s CRM takes care of these, keeping things moving smoothly and freeing up time for personal engagement. With 5 million applications managed annually, Meritto ensures each student’s journey is efficient and streamlined, creating a faster, more reliable admissions process.
Personalized Communication Across Every Channel
Today’s students don’t just want information; they want information that’s relevant to them. They expect personalized responses, tailored to their needs. Meritto’s CRM for universities enables your team to send targeted, personalized messages across multiple channels—email, WhatsApp, SMS, and more.
Picture this: a student shows interest in a specific program. Meritto’s CRM can automatically send them information on that program, remind them of key dates, or update them on their application status. This kind of personalized engagement builds stronger connections and keeps students engaged throughout the process. With 1 billion student engagements powered annually, Meritto’s CRM has proven it can handle high levels of personalization, so students feel valued from day one.
Real-Time Application Tracking for a Transparent Process
Keeping track of every application’s progress is essential for an organized admissions process. But without a centralized tracking system, it’s easy for applications to get lost or delayed. Meritto’s higher education CRM provides a clear, real-time view of each application, allowing your team to see exactly where students are in the process.
Need to check which applications need follow-ups or additional documents? It’s all there. And Meritto goes a step further—students can use a self-service portal to track their application progress. This transparency not only gives students peace of mind but also reduces the number of status inquiries your team needs to handle, creating a smoother experience for everyone involved.
Insights That Drive Better Decisions
Knowing what’s working (and what’s not) is critical in today’s data-driven world. Meritto’s higher education CRM software provides real-time insights into lead conversion rates, counselor performance, and campaign effectiveness. These data-driven insights allow your team to make informed adjustments on the go.
Imagine quickly spotting which campaigns are generating leads and which might need adjustments. Or recognizing which counselors are converting more leads, enabling you to replicate their success across the team. By providing actionable data, Meritto’s CRM gives you the information you need to make smarter, faster decisions that impact enrollment rates.
A Track Record You Can Trust
Results matter. Meritto’s CRM isn’t just another tool—it’s a purpose-built solution trusted by 1000+ educational organizations and used daily by 50,000 business users. With 5 million applications managed annually and 1 billion student engagements, Meritto has a proven track record of helping institutions elevate their admissions game.
When it comes to staying competitive, Meritto’s higher education CRM isn’t just an investment in technology; it’s an investment in your institution’s future.
Future-Proof Admissions with Meritto’s Higher Education CRM
In an increasingly competitive landscape, the right CRM can mean the difference between keeping up and leading the way. Meritto’s higher education CRM offers the efficiency, engagement, and insights that higher education institutions need to stay ahead. By centralizing data, automating routine tasks, personalizing communication, and providing data-driven insights, Meritto’s CRM for universities is designed to help institutions thrive.
If you’re ready to take your admissions to the next level and future-proof your processes, schedule a demo today and experience how Meritto’s CRM can transform the way you engage, enroll, and excel.
