Instead of a purpose-built Education CRM software are you still relying on spreadsheets like Google Sheets or Excel for your admissions and marketing tasks? While they are popular for being free and easy to use, spreadsheets may limit your institution’s growth. Spreadsheets can lead to inefficiencies, data leaks, and a lack of automation.
In contrast, purpose-built CRM for educational organizations such as Meritto’s Education CRM software can enhance your institution’s productivity, streamline operations, and ultimately boost your enrollment numbers.
Here are five compelling reasons to choose education CRM software over spreadsheets.
1. Boost Efficiency with a Comprehensive Education CRM Software
Initially, education CRM software may seem costly. However, it is a valuable long-term investment for institutions of all sizes. In educational institutions, counselors deal with many prospects daily. If they rely on spreadsheets, they might struggle with efficiency due to manual updates and data entry. With Meritto’s CRM for educational institutions, you get an all-in-one solution.
This tool integrates multiple lead sources, manages leads, and facilitates timely communication through bulk SMS, emails, WhatsApp, chatbots, and video calls—all within the CRM. By consolidating all these functionalities, Meritto’s Education CRM eliminates the need for multiple third-party applications, saving time and effort.
2. Enjoy a Tailor-Made Solution with CRM for Educational Institutions
While spreadsheets offer a general data management solution, they cannot adapt to the specific needs of educational institutions. In contrast, CRM for educational institutions like Meritto’s is designed to be highly customizable. Each institution has unique workflows and processes; therefore, using an industry-specific CRM is vital.
Unlike generic tools, Meritto’s education CRM software allows you to customize the platform to meet your institution’s specific needs. This customization helps reduce unnecessary operational costs, allowing you to invest more in areas that matter.
3. Centralize Lead Management Across All Marketing Channels with Education CRM Software
One of the most significant challenges of using spreadsheets for admissions is the need for manual data entry from various lead sources. This process is time-consuming and prone to errors and duplications. Education CRM software like Meritto’s solves this problem by offering seamless integration with all marketing channels. Whether a lead comes from Facebook ads, email campaigns, or your institution’s website, Meritto’s CRM automatically stores them in one centralized repository. This centralization prevents lead leakage, ensures no duplicate entries, and allows for faster response times—leading to better conversion rates.
4. Automate Admission Marketing Efforts with CRM for Educational Institutions
When it comes to automating repetitive tasks, spreadsheets fall short. An education CRM software such as Meritto’s is a game-changer. With Meritto’s CRM, you can set up workflows to automate follow-ups, send personalized messages, and track prospect activities.
For example, whenever a potential student fills out a form on your website, their information is automatically entered into the CRM without any manual data entry. This level of automation saves time and reduces errors, enabling your admission team to focus more on engaging with potential students rather than managing data.
5. Make Data-Driven Decisions with Robust Analytics from Education CRM Software
Successful educational institutions rely on data-driven decisions to optimize their admission strategies and marketing ROI. While spreadsheets offer basic data visualization tools like pie charts and pivot tables, they are insufficient for in-depth analysis.
On the other hand, Meritto’s CRM for educational institutions provides advanced reporting features that allow you to generate customized reports, analyze counselor performance, track lead sources, and evaluate conversion ratios—all within a few clicks. The CRM’s analytics capabilities enable institutions to make more informed decisions, resulting in improved marketing and admission outcomes.
Unlock Growth Potential with Meritto’s Education CRM Software
Meritto’s CRM is more than just a tool; it is a complete enrollment management solution tailored for educational institutions. As a global enrollment platform, Meritto is trusted by over 1,000 education organizations.
With over 1 billion student engagements, 100 million inquiries, and 5 million applications managed annually, Meritto is designed to support your institution’s growth. Join over 50,000 business users who benefit from streamlined admissions, enhanced productivity, and data-driven strategies. Ready to revolutionize your admission process?
Schedule a demo with Meritto today and see how our Education CRM software can elevate your institution to new heights.
