
Our mission is “revolutionizing the enrollment landscape”
Our passion is
“solving for the customers”
It was 2017 in Okhla 76
We embarked on a journey fueled by a simple question, “Why does the admission process have to be so difficult for parents, students, and education organizations?” And that gave birth to the first-in-industry application automation platform for education organizations, with NoPaperForms becoming our identity.


From 100 days to #Mission400
Back in 2018-2019, we set ourselves a challenge named “100 Days,” which gave a remarkable start to our journey as the enrollment automation partner. Our goal was simple—give 100 demos to 100 prospects over 100 days, and we nailed it. We onboarded 100 new clients, helping them unify their teams and streamline their processes. Now we were ready to take on the next challenge: “Mission 400,” aiming to onboard 400 clients.”
When we realized you needed more,
we didn’t stop there
Writing success stories day in and day out, our clients showed restlessness and trust to help them beyond just application automation. They showed a need for deeper integration and more comprehensive insights. That’s when our people stepped up to innovate and expand to become a category creator with enrollment cloud.


We saw the gap and filled it
When there were too few CRMs available in the market and none specifically tailored to match the needs and demands of education organizations on a single, unified platform, we were determined to change this. That’s how we kept innovating our purpose-built solutions.
One innovation after the other
We are always finding ways to solve every pain point for education organizations in their journey to attract, engage, and enroll more students. And it was in 2021, that it struck us, “Why is the fee collection process for organizations so complex and broken.”Enter Collexo- a unified payment suite to simplify education fee collection.


One by one, we made a difference for over 1200 organizations
In 2023, we celebrated an extraordinary milestone, welcoming over 1200 clients from across the globe. Our mission soared to new heights, unlocking new opportunities and conquering new challenges. As our vision expanded, so did our reach—extending into new markets and onboarding clients from UAE and Malaysia, among others.
But our rocketship had just taken off;
it was time to reach for the stars
We kept scaling the depth and breadth of our product, and our solutions expanded within the education industry, from EdTech Companies, Coaching & Training Institutes, Study Abroad Consultants, K12 Schools, Play & Pre-Schools to Higher Education Institutions.
And that’s how we outgrew ourselves to a new brand name

2017

2023

“SFTC”, it’s in our DNA
In our journey from NoPaperForms to Meritto, a lot has changed, but our core mission stays the same, “Solve for the Customers,” a commitment we live by tirelessly every day.
And this commitment is what has made us today– India’s largest and most advanced enrollment automation platform
This is how we do it
These are the values we live and work by

We care

We dare

We listen

We learn

We inspire

We deliver

We innovate

We Empower
We are building great things with great people

Naveen Goyal
Founder & CEO

Suraj Sapra
Co-Founder & CSO

Vikram Shah
Chief Business Officer

Gaurav Singh
Chief Product Officer

Alok Sharma
Sr. Vice President – Product

Alok Sharma
Sr. Vice President – Product

Surya Singh
Vice President – Product

Dheeraj Raj
Sr. Vice President – Operations

Narendra Pal Singh
Vice President – Engineering

Ritesh Solanki
Director – Engineering

And it is with our people that our culture blooms
We’re not a typical company. We are a family of #MeritMakers. And like we said, we’re serious when it comes to “Solving for the Customers” and bringing a positive change to the world, but we have an awful lot of fun together as we do it
We would love for you to be a part of our rocketship
Great talent like yours can truly make a difference, sparking innovation and inspiring
breakthroughs
Join us today to become part of something greater than
yourself.
They say merit is everywhere, So you’d find us almost everywhere


Bangalore
Karnataka

Mumbai
Maharashtra

Pune
Maharashtra

Kolkata
West Bengal

Jaipur
Rajasthan

Jaipur
Rajasthan

Chennai
Tamil Nadu

Ahmedabad
Gujarat

Indore
Madhya Pradesh

Bhopal
Madhya Pradesh

Chandigarh

Hyderabad
Telangana

Dehradun
Uttarakhand

Guwahati
Assam

Bhubaneswar
Odisha

Dubai
UAE

Kuala Lumpur
Malaysia
Here’s our #JourneyOfDreams until now